Redefining design standards,
one creation at a time
STUDIO ID, a leading Industrial Product Design Company in India, offers comprehensive design and development services to craft distinctive and innovative products for your brand. Renowned as one of India’s top Industrial Design Studios, we have successfully designed and developed over 100+ products globally.
“Design is about more than aesthetics. It is about creating meaningful experiences.”
Pratik Singh, Founder
Pratik Singh
Industrial Designer & Founder, Studio iD
Pratik Singh is an Industrial Designer with a passion for creating functional, aesthetically pleasing and innovative products that enhance how people live and interact with their environment. A notable alumnus of the prestigious National Institute of Fashion Technology (NIFT), Patna, Pratik has spent years mastering the art and science of design.
His journey has spanned diverse sectors such as consumer electronics, home appliances, industrial machines, furniture and interior products, equipping him with a rich toolkit of skills and insights.
His design process blends creativity with strategy. It begins with immersing himself in research to uncover what users truly want. From there, he brainstorms and prototypes relentlessly, refining ideas through feedback and testing until he achieves a design that is both beautiful and practical.
Pratik has had the opportunity to work with prestigious firms on a wide array of products, including home appliances, consumer electronics, stationery, medical devices, lifestyle products and furniture. His contributions have resulted in innovative features, design awards and significant improvements in user experience.
- Alumnus of NIFT Patna
- Silver medal, Visual Merchandising, India Skill Bihar 2018
- Bronze medal, India Skill East 2018 and national-level participant
- Winner, Logo Design competition, Sports Authority of Andhra Pradesh 2018
The principles behind every product
Our approach centers on deeply understanding user needs and translating those insights into products that are both innovative and intuitive.
Research-led
Every project starts by understanding users, market trends and constraints before a single line is sketched.
Engineering-driven
Concepts are developed in detailed 3D CAD with ribs, locks and fitments resolved for real manufacturing.
Manufacturing-ready
Design for manufacturing, material selection and tooling support keep cost and quality under control.
User-centric
Ergonomics, usability and functional testing make sure the product is a joy to use, not just to look at.
Where ideas become products
From sketches and CAD to 3D prints and pre-production samples, our studio in Dhanbad is built around making, testing and refining real products.
Milestones along the way
Studio iD founded
Pratik Singh starts the studio in Dhanbad with a focus on industrial product design.
National recognition
Silver and Bronze medals at India Skill, plus the Sports Authority of Andhra Pradesh logo design win.
Multi-industry portfolio
Work expands into consumer electronics, sheet metal, kiosks, signage and defence products.
100+ products shipped
Trusted by brands like Tempsens, Marathon Heaters, Casilica and bioQ for end-to-end design.
Brands we have worked with
Proud to partner with innovative brands and forward-thinking companies across industries.
Let’s build something great together
Have a product idea or an existing product that needs a rethink? We would love to hear about it.